A BMW retailer in Switzerland is promoting the new X5 with a TV spot created entirely with Blender. As it usually happens in advertising, short deadlines demand fast production. This is how RenderStreet was entrusted with rendering a significant part of the animation.
The spot was produced by Avenue Digital Media under the direction of Greg Michoud, from Gregdesign.ch, and is one of the few European TV spots made with in Blender.
The story was also covered by Thierry on Kopilot.ch for the French speaking audience.
